
We are keen to ensure that all our customers receive the support they need when they need it most.
To support those on low incomes we have a range of support tariffs available including the Social Tariff and WaterSure.
Further information on the support available can be found here.
At year-end for 2024/25, this measure had a target to reach a total of 75,000 customers signed up to either our WaterSure or Social Tariff.
How have we performed?
At the end of the year we had 72,397 customers signed up to our WaterSure or Social Tariff. Whilst this falls short of our overall target, the net growth in the year was almost double the target growth of 3,000 from our projected 2023/24 year-end position set at the beginning of the AMP.
We have achieved our in-year growth target for three of the past four years, however we ended 2020/21 more than four thousand signups below our targeted position. This shortfall has proven difficult to claw back over the remainder of the AMP.
We are working with a number of stakeholders to continue improving awareness into the next AMP to increase numbers signed up to these important tariffs.